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Business class with Human Resources MBA

We’re never one to shy away from darker color palettes and Human Resources MBA was the perfect opportunity to apply that. The design concept here was all about using textures—namely wood, leather, and paper—to come up with a look that meant business.

On the homepage, we gave visitors four main navigation choices, and recycled the look for those boxes in the sidebar widgets on the rest of the site. We also used a red wax seal for the article badges to provide a pop of contrast that still fits the elegant, traditional look. As for typography, we went for the dependable Georgia for paragraph text and Arvo by Anton Koovit for headlines.

Did we use the Genesis Framework once again? You bet.

Going niche: Best Masters in Nursing

Continuing our long-term project of designing online degree websites, we took on a specific niche in the next stint: a resource site for the Best Masters in Nursing.

It’s become a pretty effective strategy to find the right photograph to convey the ideal message of sites like these, supported by a look and feel that’s appropriate to the theme. In this case it’s friendly, excited medical practitioners and the cool, clean hues of blue and green for a hospital-friendly look without looking too drab or sterilized.

Once again styling the search box was top priority and had to be a prominent feature of the site. And as usual, the Genesis Framework proved to be a very helpful tool in delivering the live site in a speedy fashion.

Back to school with Top Colleges Online

One of our latest clients asked us to build a website geared towards online degree hunters. Our response was to give Top Colleges Online a look that spelled classic and modern at the same time.

The design was actually inspired by the image you see in the header (which also repeats in the footer). We maintained a highly scannable, readable look, and mixed Droid Sans with Calluna Sans all around.

One important requirement for the site was styling the Degree Finder search box, which was a little challenging with the combination of its iframe and drop-down menu use. We chose to embrace progressive enhancement in applying styles to the form elements instead of bulkier solutions such as JavaScript UI frameworks.

We’re also fortunate to work with a client that uses the Genesis Theme Framework, making our jobs easier in laying the foundations on their site. Plus, flipping the sidebar location to either left or right becomes easy as pie.

Blog Search Engine Rebooted

The all-new Blog Search Engine carries a cleaner, more modern and professional aesthetic, and makes sure to put the featured blogs in the spotlight by the use of prominent screenshots of their websites.

Since there was going to be a lot of images on the page, we thought it best to use solid blocks of color for everything else, including the social media icons on the sidebar. An important element to the design was grid alignment: we wanted to make sure that the boxes on the content area aligned with those of the sidebar, as well as the categories in the footer, so nothing looked out of line.

Another little detail was taking a featured blog’s category, e.g. “animal blogs” and using some regex magic to turn it into singular labels at the footer of each item. It was of course more important to highlight what type of blog it was than the usual date the post is published and using singular instead of plural description focuses on that single blog, instead of simply belonging to a group of blogs.

Check out Blog Search Engine today! Perhaps after you enroll in our blog design services you’d gain a wonderful citation on that directory.

bFeedMe WordPress Theme

bFeedMe theme

The bFeedMe Theme is a two-column green and yellow theme based on the old design of cooking and recipe blog bFeedMe.

There’s a widgetized sidebar to the right optimized for those tall skyscraper ads, as well as support for the usual WordPress features out of the box, from post thumbnails to threaded comments. Twitter and Facebook like buttons are also built in. View Demo »

[download id=”5″]

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