Recently, the gaming industry has been taken storm by games created by relatively small or unknown developers. Many small-budget games have gone viral and are being praised for their addictive, yet simple concepts. What has brought on this surge of addicting online and mobile games? Experts say social media is to blame. News travels fast by word-of-mouth and social media gives many mouths the opportunity to reach more people quicker and more effectively. [Read more…] about How Social Media Is Impacting The Gaming World
Marketing
Why Businesses Should Consider Banner Advertising
In doing business, marketing one’s products and services is very important. This helps in raising awareness of what you do and what you’re offering to consumers. And this applies to all types of businesses whether online or offline.
One of the most vital forms of marketing is the banner advertising. In fact, the online version is an offshoot of the traditional form which uses real banners bearing information including images and logos of a business or company. The traditional ones including the pvc banners is still very much alive today anywhere in the world and most often utilized as promotional materials during events. [Read more…] about Why Businesses Should Consider Banner Advertising
How to Ensure Your App RFPs Are Easily Accepted
It’s undeniable that apps of various types have been making people’s lives easier and more exciting. Whether installed in computers and different kinds of mobile devices, both private individuals and organizations recognize their significance.
In terms of mobile usage, more than 75 billion apps had been downloaded from the Apple App Store alone. This is based on statista.com’s data as of June 2014. In 2009, the estimated mobile app downloads worldwide was 2.52 billion and this figure is expected to go up to nearly 270 billion by 2017. [Read more…] about How to Ensure Your App RFPs Are Easily Accepted
1 out of 3 Twitter Users Talk about Brands
If you’ve been wondering whether or not your business should be on Twitter, then a new report from ROI Research and Performics (via eMarketer) can help you put some hard numbers to word-of-mouth marketing via Twitter.
According to the April 2010 study:
- 33% of Twitter users talk about companies or products at least once a week.
- 32% of Twitter users make recommendations about companies or products at least once a week.
- 30% of Twitter users ask for recommendations about companies or products at least once a week.
But that’s not all this study reveals. Nearly 1 out of every 2 Twitter users recommend, talk about, or make a purchase from a company that they have connected with on Twitter. Check out the breakdown below: [Read more…] about 1 out of 3 Twitter Users Talk about Brands