It’s essential that you take the time to track the performance of your business blog to ensure your audience is growing and your content is actually being seen. Fortunately, there are a number of free and paid Web analytics tools that can help you track traffic, referrers, top performing content, keywords, underperforming content, user paths, and more.
Stay tuned to BusinessLogs for a post later this week that will help you learn what to track! In the meantime, take a look at the five Web analytics tools listed below to begin researching in order to find the best tool to help you meet your business blogging goals and budget.
1. Google Analytics
I use Google Analytics for my blogs for a couple of reasons. First, the statistics provided are fairly comprehensive and second, it’s free. That’s a combination that’s hard to beat. [Read more…] about 5 Web Analytics Tools to Track Your Business Blog Performance