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12 Essential Services for Running Any Virtual Business

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The Internet is quite an appetizing prospect for entrepreneurs. No matter where you work from, there are a few services that can make your business run more smoothly, and afford you more to time expand, rather than deal with mindless administration or problems when half-baked software breaks down.

1. Engage with new software

To change your business’ fortunes, new software is crucial. Everything from enterprise financial management systems to the latest web design software can make all the difference in your company’s bottom line.

HTTP is what the web has been built with, but by upgrading to a brand new system, to Web 2.0 tools, user interfaces can look smarter, work faster, and catch the eye of the consumer who wants a more engaging shopping or consumer experience than just clicking through static pages, refreshing pages and having to navigate through tables of links to find what they are looking for. Software like Adobe’s Flex is an example of software that can make purchasing much more intuitive, consumer friendly, and better for business. The newer the software, the faster it works, and often, the cheaper it is to develop brand new applications – as you’ll see in the applications below.

2. Prosper

Kiva is a pioneering small charitable loans company that provides loans to third-world producers, which are subsequently paid back to the donors, and then can be paid out elsewhere. Prosper takes this micro-credit system and turns it: offering micro-credit loans for your business. If you’ve already got a successful business and want to manage loans from friends and family, or ask people to ‘bid’ to give you a loan, all with interest of course, then Prosper may be the place to find the cash injection. Peer lending has been hugely successful in the charity sector, and with a business incentive, and visible profiles of the businesses looking for loans, you can either use this as a way to use capital and exchange ideas with brand new businesses, or find your own money, without having to deal with any bank managers.

3. Campfire

Keeping in constant contact with your employees when running a virtual business, which is typically outsourced and fragmented across the globes, is crucial. With so many chat applications in use, Campfire offers one place to gather around. One of the key features is the ability to create password protected chats with clients, sharing media in real time. The application integrates well with 37signal’s other elegant software, like Basecamp. Campfire is described as “a godsend for groups”, which summarizes it nicely.

4. NetworthIQ

For the Web 2.0 businessman, award winning web application Networth IQ both keeps tracks of your finances, as well as your net worth. And for the competitive businesses owner, there’s even an option to compare your successes with people your age, or in the same industry sector.

5. Wesabe

As with many financial applications, Wesabe can integrate with your bank account, and create a report for you and your business which allows you to take better control of your business. Perfect for small start-ups, Wesabe also offers the ability to seek financial advice from fellow business owners, and talk money with people who understand the problems and risks involved in running a small business – perhaps worth signing up if only for the community involved.

6. Google Calendar

With so many people using Google for everything from email to blogging and photo sharing to document writing, it’s often easiest to use what people are already familiar with and stick to the free applications that integrate well with similar other free services. Google Calendar enables different calendars for different people, or even different clients, so that all of your employees, wherever they are, know who is meant to be doing what and when. This app makes it easy to keep on top of it all, assigning them task and changing the schedule, virtually.

7. Remember the Milk

A virtual office deserves virtual to do lists, or at least it makes sense to do use them. Rather than writing reams of to do lists for all of your projects, clients and workers, use Remember the Milk to do everything. The most integrated of all to do list clients, Remember the Milk can be shared with your contacts, placed onto a map, organized in every way you need, whilst maintaining the simplicity to get your work done, and your to do list clear.

8. LinkedIn

Virtual businesses need virtual business cards. LinkedIn is the place where you can advertise yourself, and you business, to people all around the world. Set up a profile and reaquaint yourself with old colleges, get recommendations from current workers and get introduced to a network of contacts in your field, all of whom you can allow to see your background, your expertise, and your company. Who needs a business card when you be linked to all these people digitally, automatically?

9. EyeOS

Eye OS, Eye Operating System, is a web-based operating system that allows you to create a virtual desktop that can be used wherever you are working. Like your Windows or Mac desktop, you can ensure that you always have your applications and your files with you wherever you are. Virtual business needs virtual space: EyeOS may provide just what you’re looking for.

10. Kayak

Even virtual businessmen need to travel, and since you probably aren’t spending someone else’s money, when you need to connect in the real world you’ll want to find the cheapest, fastest and most efficient way of getting there. Kayak does a lot of the hard work for you, finding cheap flights from over 140+ sites at once. With a clean interface and all the extras you need including hotels and car rentals. Kayak is the way to get where you need to go.

11. Sales Force

For Customer Relationship Management (CRM) solutions, Sales Force is the market leader in providing marketing, sales and service, professionally running your business operations and ensuring business growth. Everything your business needs can be managed and outsourced to Sales Force.

12. Harvest

When working for clients, you want them to recognize how swiftly, or how comprehensively you’ve undertaken the work they’ve asked you to do, and how much you deserve a continued relationship. Harvest allows businesses to track time, log any expenses that you and your business incurs, and then allows you to invoice clients with a breakdown of exactly how the workflow proceeded. With nothing to install, all of your colleagues, virtual or sat next to you can use the interface. With smart desktop widgets and a strong emphasis on customer service, Harvest is a robust and simple way to conduct and manage business relationships.

CSS3 Hitting The Big Time In A Slightly Unconventional Way

The iPhone 3G and iPhone OS 2.0 are causing quite a resurgence towards the iPhone platform — new users and previous iPhone users alike are both feeling like they have a brand new device in front of them. The App Store allows people to download desktop-class applications directly to their phone and it’s amazing.

However what gets me more excited is the splattering of advanced web technologies that are now in millions of people’s hands courtesy of the Apple and the iPhone. Technologies like CSS3 and sqlite that have only been implemented in the tiniest slice of browsers are now able to be taken advantage of on the iPhone.

Safari performance in iPhone OS 2.0 has been dramatically improved, and this is important because it will continue to allow developers to create great web applications instead of simply going the native Cocoa route. One of the beautiful things about creating applications for the iPhone is that you get to pick which technologies you want to use and implement them where they make the most sense. With the advanced layout rendering capabilities present in Safari, you can create some seriously powerful design logic just by using CSS3 selectors to manipulate your content.

Safari and Firefox have implemented many parts of the CSS3 specification, but the problem is if you’re releasing an application to the masses, you have to support the big ugly dog in the corner, Internet Explorer. All the cool things you can do with CSS3 don’t matter if you’re still supporting older browsers, but on the iPhone you’re only supporting one browser and it happens to have fantastic standards support.

So go ahead and bust out your shadows, rounded corners, and background images, Safari on the iPhone can take it.

Powerset Launches With Technology No One Needs

Powerset has launched (Powerset.com) and it unveils natural language search capabilities to find answers on Wikipedia, the first dataset that they’ve indexed. Instead of typing things like “Google acquisitions” into, well, Google, you’d type in “who did Google acquire” into Powerset and get back your results.

Wait, what? How is that useful?

Before people get up in arms about my example, it’s on their homepage under the Unlock Meaning section for search queries to try on Powerset. Here’s a list of some other queries they’re hyping as good examples of the technology:

  • actors in Pulp Fiction
  • what causes diabetes
  • who signed the Kyoto Protocol

Perhaps it’s just me and my above-average keyword searching capabilities, but finding these facts on Google would be trivial. When on Google and searching for “pulp fiction actors” the very first result is the IMDB listing with full information and the full answer to my query. When looking on Powerset it gives me a scrollable view of the actors. When I click on an actor, it brings me to another page which is a copy-and-paste job from Wikipedia, but on a Powerset page. The future is here!

If the benefit touted by Powerset is that you don’t have to click to the first result in the list to find your answers — instead, presenting them on the page — and that’s all they’ve got, then they’ve got nothing. The iPhone is killing the cellphone industry not because it’s “everything else that’s out there plus some other features” but because it’s a quantum leap ahead of what’s out there. When Steve Jobs announced it he talked heavily about the “high technology” features and how the technology in the iPhone is at least 5 years ahead of anything else out there. And he was right. Powerset isn’t 5 years ahead of anything, it’s just giving you what Google might have given you if you slightly alter your query.

Danny Sullivan from SearchEngineLand.com had a fantastic quote in the NYTimes article linked previously from which I pulled the title of this blog entry:

“They have a new and interesting technology that most people don’t really need right now,” said Danny Sullivan, a search expert and editor of SearchEngineLand.com. Mr. Sullivan also said that analyzing the meaning of pages, as Powerset does, demands so much computing power that the company is unlikely to be able to index the entire Web any time soon.

Danny his the nail on the head and drives it right into the wood. People are used to keyword searching and they’ve been perfecting their searching skills for years. Powerset gives you the same results in a different format, but it requires a different search syntax. This is like giving professional baseball players a new and improved baseball, but you have to throw it with two hands on the ball at all times. If you throw it with two hands, and do it perfectly, it will go the same speed as you used to be able to throw a normal baseball. What a feature!

Microsoft is rumored to be looking at Powerset as an acquisition target and I truly hope they buy it. If Ballmer thinks that Powerset is the key to taking down Google, then I’d love to see them try and fail over the next 2 years while they ramp up and give it a shot.

The iPhone Is Inevitable, Give It A Try

Matt Asay just wrote an article about how his Blackberry recently died and he picked up an iPhone after quickly comparing it to the latest RIM offering.

“My reason was simple: I needed something that would sync consistently with my Mac. My Blackberry-to-Mac sync has been hit or miss for the past year (though I’ve been testing a beta of the new PocketMac and it is quite good) and I’m fed up. I just want something that works.”

I’ve had an iPhone since Day One and I think people who don’t like the iPhone may simply change their tune when they handle it, use it, and analyze the overall device when it’s in their hands. Like many others have said, it’s difficult to compare an iPhone against Competitor X by solely looking at a feature comparison chart because the overall experience of the iPhone goes far deeper than just features. It’s lacking some tangible things like a 3G radio, Flash, MMS, but it has many positives like “best UI on any phone”, “simple to figure out how to do things” which are difficult to measure on any kind of chart.

Much has been made of the iPhone SDK and what is and is not allowed, and I believe that it’s just too early to be throwing platitudes around since much will be changing in the next few months leading up to the 2.0 software update. I’ve already found bugs in the SDK and have been in touch with engineers at Apple, and they have assured me that a fix is in the works. The SDK is in beta so Apple may still be figuring out a solution to allow background application processing, who knows. So many people are upset about not being able to run interpreted code but that’s like getting a brand new car and being upset it doesn’t have seat warmers; so much is offered up front and yet the angry voices of the few rise up against the happy developers mainly because those happy developers are under NDA and are busy creating killer applications.

So if you’re in the market for a new phone and need it do more than just make calls, I suggest taking a look at the iPhone. There are refurbished iPhones available for less than the normal cost, so if price is a factor perhaps take a look at those deals. I actually saved about $9 per month when switching from my Blackberry plan to the iPhone’s plan, so for me, getting an iPhone was also an economical decision!

My Data Is My Memory

One barometer for being in the web game for too long is when one can remember a blog entry Jason Fried wrote in August 2005 that relates exactly to what one is currently writing about. The entry to which I am referring was an idea the 37s crew had about information and why you should or should not keep certain types handy:

“Why not read an email and then instantly delete it? Why do we save emails? Why do we archive them in folders for safe keeping? We don’t save phone calls. We have a conversation on the phone and then we hang up. If we need to take notes for whatever reason we do, but 99% of phone calls are completely ephemeral. And if we forget something, or we need it again, we just make another call.”

I was in the camp of people who don’t think this is a good idea, at least for me, since I have an absolutely terrible memory. Fortunately (or unfortunately) for technophiles, almost every piece of information that is now transferred between human beings is stored somewhere. For me, the most important pieces are IM conversations and email, and here are my stats for those:

  • I have every IM conversation I’ve participated in since December 27, 2004 stored and fully searchable by query, date, or participants.
  • I have every email I’ve received/sent since May 2, 2004, which can also be accessed in various ways.

These large data sets may not be as important for normal people, but because my memory is so poor, they’re a necessity in my life. Email search is one of the “killer apps” that I use every single day, and IM conversation search is used at least weekly.

So is memory tied to “being a pack-rat” in regards to technical storage? I’m not sure if it’s a causal relationship but if my computer can store things and keep them out of my brain, then maybe I can use my empty brain cells for other important things. Like Albert Einstein once said:

“Intelligence is not the ability to store information, but to know where to find it.” –Link

Who Wants A Piece of Yahoo?

After Microsoft’s unsolicited bid for Yahoo last week, it seems everyone has their theories about what is actually going to happen. Will Yahoo accept the offer and piss-off most of their employees? Will they hold up their middle finger and realize that they need to get their act together? The only thing we know so far is that there may be alternative outcomes beyond MSFTYHOO.

  • Private Equity Buyout – There’s a slight chance that a private equity firm could purchase Yahoo with the hope of reselling down the road, but it’s a slim one. The credit crisis in America has led to tighter restrictions so we’ve seen fewer private equity acquisitions lately because of this.
  • Apple – CEO Yang has been an admirer of Steve Jobs in the past (and even came on stage to introduce the iPhone) and at least one report has speculated on an Apple buyout. The problem is that Apple doesn’t have enough cash on hand and I can’t see Jobs wanting to blow their cash stash on a company that doesn’t really benefit them. Now if Apple bought Adobe that would make more sense, but Apple Yahoo?
  • Google – Google has reached out to Yahoo in an attempt to outline what a bad decision the MSFT acquisition would be, but it seems Google might be holding all the cards. It’s been noted that most of Yahoo’s core services run on FreeBSD, Apache, and other open source technologies, and Microsoft’s core services run on Windows Server and Microsoft-centric technologies. If Microsoft successfully acquires Yahoo then it might tie up their collective engineering resources for a very long time trying to integrate their platforms, and that would allow Google to really push forward with its Office-killing web applications. People are saying that Google might want to acquire Yahoo, but I think Google’s secretly hoping the acquisition happens so that Google appears to be the most nimble of all technology companies.

Startups And The Recession

There’s no doubt in my mind that the U.S. economy is headed for a recession. The Federal Reserve just cut rates — again — down to 3.50%. This, coupled with oil’s rising prices, the fall of the value of the dollar, the rise in inflation, and the credit lending problems are all pointing to a dramatic downturn in the stock market. Heck, U.S. markets opened today down 5% but managed to come back a few points through solid intraday trading. This isn’t just a random blip on the radar, it’s a signal.

The genius behind the Drama 2.0 blog posted his thoughts on the recession’s effect on the tech industry so I’m going to jump in and post two impacts of the recession right here.

What Will Get Cut First?
When budgets get tight and revenues aren’t as high as they were in the glory days, what will go first is marketing. You can’t dip on your core competencies and get rid of a dozen highly-skilled engineers because then you’re cutting your own throats. Getting rid of your top people and replacing them with low-level morons was the reason that CompUSA went out of business, and cutting the head off your engineering department is a similar mistake.

When advertising gets cut, the ones with the lowest ROI will be the first to get the slash, and that’s going to mean CPM advertising. With CPC, a company is putting all their effort into converting the click on their own website so they control the conversion rates. CPM ads put all the pressure on the publisher to get good click-through rates, and if they’re paying top dollar for CPM rates on popular sites and aren’t getting a good CTR, then it’s a waste of money. AdWords and AdSense aren’t going to drop much, but CPM rates will.

Investors Change Their Tune
VCs have been pouring dollars into companies like paper money is going out of style (*cough*) and 2008 will be the year they take a more careful look at their investments and investment strategy. Investing in pre-revenue companies with no revenue strategy is a lot different than pre-revenue companies that have a solid revenue strategy, and you can guess which type of company won’t be raising as much money this time around. The theory of “past success indicates future success” when it comes to startup founders is going to be flipped around and although an entrepreneur may have had a big name a few years ago, investors will realize it’s a totally new game in 2008. If you’re giving away the cow (the service) and the milk (unique value proposition) for free then you don’t have much of a leg to stand on when it comes time to introduce a revenue model for your “at scale” company. You may be big, but you’re not sustainable. And money doesn’t grow on trees anymore.

Apple Pays Off Nick From ThinkSecret

After a long and tumultuous struggle between Nick from Think Secret and Apple, they’ve resolved their issues and Think Secret will be publishing no longer.

This is especially interesting to me because I’ve been a reader of Think Secret for many years, essentially since the site started, and followed the lawsuit from its genesis to now. Nick is actually a few years younger than I am, is still in college, so seeing him go up against a giant company like Apple is interesting for me since I’ve enjoyed his reporting over the years.

As part of the press release that Think Secret posted, it said that a “positive solution” had been reached for both sides. To me, that means the lawsuit has been dropped and perhaps Nick got a payoff to stop writing. I don’t know what type of payoff, perhaps Apple paid his legal fees plus some cash, but maybe it was larger than that. Maybe once the EFF got behind Nick’s case Apple realized they were going to lose, so they decided to turn the tables and stop that from happening. If Nick won then other rumor sites could safely pursue information inside of a protective Apple NDA without worrying about the legal consequences, so by Apple paying off Nick it stopped the forthcoming rumor flood.

Ars Technica mirrors my sentiments in that they also believe he got a nice payday:

“Apple was faced with losing the case and having to pay attorney’s fees,” explained Opsahl, which is likely part of the reason why it decided to settle instead of continuing to pursue it. As for Ciarelli, “We understand that Nick is very satisfied with the outcome of the case,” Opsahl said. “We hope that Apple learns a lesson over this.”

With a wad of cash in his pocket and some real journalistic work experience behind him, Nick can no move forward and has many opportunities to choose from. Of course those opportunities don’t include writing about Apple rumors, but there could be far worse outcomes to this story.

Google To Expand Its Wireless Plans?

It’s astounding to me to think about Google and then picture them buying Sprint, a “real company” in my eyes. Google’s a search company and Sprint makes things and builds things and has advertising and all the things “real companies” seem to have. But to put things in perspective, Google has a market cap of over $200 billion which is more than 4x the market cap of Sprint Nextel, so Google is certainly a larger company.

Google’s Open Handset Alliance announced last week had a lot of hand-waiving and fun illustrations, but was short on actual product. Phones running Google’s Android platform are nearly a year away from being in consumer’s hands, so there are a lot of questions still up in the air. If Google were to acquire Sprint Nextel, it would certainly give more credibility to their hand in the poker game of their cellphone “alliance” and might open up some additional avenues in regards to generating revenue.

So many people hate the telecom industry and cable companies that if Google were to purchase Sprint and use their infrastructure to build out a high-speed, long-distance wireless network, I can see many people ditching Comcast or TimeWarner and jumping on the Google bandwagon. Broadband pipes are so locally saturated in the major metropolitan areas that wireless alternatives might be a good fit for people fed up with lobbyists having a larger impact on their cable companies then their own petitions. Personally I’d love to see Google sell a WiMAX set-top widget that would coordinate with a cellphone widget to push WiMAX speeds to me wherever I am. Unfortunately with Google pursuing the handset alliance it seems if these pipe dreams (no pun intended) come true, iPhone users will be left out in the cold. At least until a 3G iPhone appears and by then anything is possible.

Nobody Cares About Smart Searching

The latest buzz in the search world is that Yahoo! has unveiled their new Search Assist functionality which is probably an attempt to reclaim the search crown that Google forcefully took many years ago.

“That sums up Yahoo! Search in a nutshell; the whole point is we want to get you from “to do” to “done.” Whatever it is you want to do: research a topic, find a website, plan a vacation, research a medical condition, view a funny video, or any of the other billions of queries we get from users — their intents expressed via a few keywords in a search box.”

Yahoo!’s new Search Assist feature is essentially a metadata browser that pulls up related phrases and information that may be useful to someone who has just entered a query. They show how it automatically drops in live Yahoo! Videos, Flickr images, and more right into your search results list, but how does this actually help them take down Google? Google is a verb, their search algorithm and datastore are far superior to Yahoo!’s, and to prove it it was only back in 2004 that Yahoo! decided not to use Google anymore for their own search results, because prior to then for a few years, they used Google. Yahoo! has been paying the price of their initial folly for awhile now (the folly being that “search” is not just another feature tacked onto their portal like “stocks” and “horoscopes” and is a utility in its own right) and this is their attempt to pull some users away from Google’s grasp.

The problem is that this doesn’t solve The Problem and that would be answering people’s questions in a real life scenario — who cares about videos and images when I just want an answer? To show an example, a commenter brought up this comparison:

  • “Sprint store near glendale arizona” on Google
  • “Sprint store near glendale arizona” on Yahoo!

See the difference? Google identifies what I’m trying to find and helps me solve the problem complete with a map. Yahoo! doesn’t help me find anything. Screw the Search Assist and the videos and the images, just solve my problem. And Google does that just fine.