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business blogging tips
5 Types of Blog Comment Spam You Need to Delete
As your business blog grows, you’ll start to receive more comments on your blog posts. That’s a huge milestone that you should celebrate because it means your content is interesting enough that readers want to actively engage with you. However, not all comments are good comments, and I’m not talking about comments that offer differing opinions and often in unpleasant ways (and you’ll get a lot of those). I’m talking about the dreaded comment spam!
Comment spam is bad. It’s that simple. Not only does it detract from the conversation happening on your blog, but it also makes it seem like you don’t really care about your business blog, audience or conversations because you can’t even take the time to identify and delete those spam comments. People who spend a lot of time on blogs can identify spam comments faster than blogging novices, so it’s important that you educate yourself to identify, flag and delete spam comments.
If you use a spam filter or tool like Akismet on your business blog (and you should) then you need to understand that taking the time to flag comments as spam is important because doing so “teaches” the spam filter how to identify future spam. Simply deleting a spam comment works, but you’ll help yourself in the long run if you flag spam comments that your spam filter or tool doesn’t catch. [Read more…] about 5 Types of Blog Comment Spam You Need to Delete
20 Business Blog Posts that Add Value
It’s important that the content on your business blog is interesting, entertaining, useful, or helpful. In other words, your business blog posts must add value to the user-experience on your blog.
So what should you write about on your business blog?
That’s a common question that many businesses struggle to answer. Fortunately, I compiled a list of 20 business blog posts that add value to your blog, which are listed below:
1. Industry news
What’s going on in your industry? Write about news, changes, and so on.
2. Company news
Is there anything interesting in your company’s future? Share an insider’s perspective of your office or store on your business blog (without revealing proprietary information).
3. Customer service issues
Are there common customer service issues that you can resolve by publishing a blog post to clear up confusion? Your business blog is a great place to discuss misconceptions and common problems that are easily fixed. [Read more…] about 20 Business Blog Posts that Add Value
5 Tips to Pick a Business Blog Domain Name
When you choose a domain name for your business blog, there are two primary factors you need to consider: search engine optimization and online brand identity. In other words, you should try to choose a domain name that can help you attract organic search traffic and you should choose a domain name that represents your business’ brand promise.
Following are five easy tips to help you pick the best domain name for your business blog:
1. Understand extensions.
There are many Web address extensions available these days with .com, .net and .biz being the most popular options for business sites. While .com is still the most popular, it’s perfectly acceptable to use a .net or .biz domain name, and doing so won’t detrimentally affect your site’s traffic.
2. Remember search engine optimization.
Do some keyword research using a keyword analysis tool like Wordtracker, Keyword Discovery or the free Google AdWords Keyword Tool. Including keywords in your domain name that your target audience is likely to use in searches when they’re looking for sites and information like you provide on your business blog can provide a significant boost in search engine traffic. [Read more…] about 5 Tips to Pick a Business Blog Domain Name