An important part of email marketing is getting permission to send marketing emails to someone before you hit the send key. That means, you need a way to get people to opt-in to receive your marketing emails. Whether you send a newsletter or promotional offer, you still need people to opt-in before you can send information that might be deemed solicitous via email. You also need to provide an easy way for them to opt-out of receiving emails from you later. [Read more…] about 5 Ways to Gather Email Addresses from Your Business Blog
Business Blogging
How to Build a Successful Marriage of Link Building and Link Baiting
Building incoming links to your business blog is one of the most important initiatives you can pursue in order to grow your blog. Not only do incoming links add to the compounding effect of blogging, but they also help boost your search engine rankings. However, before you go out and try to get mountains of incoming links to your business blog, you need to understand the differences between link building and link baiting. [Read more…] about How to Build a Successful Marriage of Link Building and Link Baiting
How Much Should You Pay Someone to Write Your Business Blog?
If you’ve made the decision that you need to hire someone to write content for your business’ blog, then you need to understand two things: how to find a qualified person to write your business blog and how much you need to pay that person. You can follow the preceding link to learn how to find bloggers to write your business blog and keep reading this post to learn about how much money it’s going to cost you.
There are many factors that affect how much a professional blogger will charge you to write blog content for you. A dozen of the most common factors are as follows: [Read more…] about How Much Should You Pay Someone to Write Your Business Blog?
5 Essential Business Blogging Guidelines You Need to Follow
When you recruit an employee or hire a professional blogger to write your business blog for your company, you have to give up some control of the content that is published. Let’s face it — there is no point in having someone else write your business blog posts for you if you’re still going to take the time to rewrite them in your own words. With that in mind, you should create a set of written blogger guidelines that provide the important rules you expect your business blogger to follow while writing for you.
Following are 5 commonly used business blogging guidelines to get you started in creating your own list: [Read more…] about 5 Essential Business Blogging Guidelines You Need to Follow