When you choose a domain name for your business blog, there are two primary factors you need to consider: search engine optimization and online brand identity.Â In other words, you should try to choose a domain name that can help you attract organic search traffic and you should choose a domain name that represents your business’ brand promise.
Following are five easy tips to help you pick the best domain name for your business blog:
1. Understand extensions.
There are many Web address extensions available these days with .com, .net and .biz being the most popular options for business sites.Â While .com is still the most popular, it’s perfectly acceptable to use a .net or .biz domain name, and doing so won’t detrimentally affect your site’s traffic.
2. Remember search engine optimization.
Do some keyword research using a keyword analysis tool like Wordtracker, Keyword Discovery or the free Google AdWords Keyword Tool.Â Including keywords in your domain name that your target audience is likely to use in searches when they’re looking for sites and information like you provide on your business blog can provide a significant boost in search engine traffic. [Read more…] about 5 Tips to Pick a Business Blog Domain Name