When you blog, it’s always good to offer a unique voice and an opinion. Sure many professional journalists do not like the fact that the majority of bloggers rarely rely on fact-checking and merely offer opinion pieces, but not all bloggers strive to offer the same type of content a journalist does. I think this is why so many people enjoy blogs, because of their down to earth nature.

However, if you are going to state facts then you might as well make sure they are correct. For example:

Ever since Google bought Blogger, however, Evan Williams has remained at its head. That means he’s the company’s man on blogging, and he’s the company’s man on blogging-related technologies like RSS.

I have written before that he needs to move on, and Google needs to bring in someone with a Clue, and with the executive chops to get something done.

I’m asking again. I’m asking this of Larry Page and Eric Schmidt and anyone at the Googleplex who might listen. Why are your competitors racing ahead while you supposedly have the best piece on the board?

— Dana Blankenhorn

This would make a great opinion piece if it wasn’t for the fact that Evan left Google last October Corante’s a big name that relies heavily on their high quality content. They better make sure in the future that their “more experienced” bloggers understand that you can’t always offer your opinion without knowing the facts.